Advertising, Print & Digital

Digital - TV Screens

Collaborated with teammates to craft messaging, select visuals (local imagery performs best), and target ads to the most relevant audience.

Digital - Emails

Developed content, visuals, and templates in MailChimp.

Digital - Facebook Ads

Collaborated with teammates to craft messaging, select visuals (local imagery performs best), and target ads to the most relevant audience.

Digital - Web Banners

Used compelling, simple visuals to attract online attention. Tracked results with Google Ads and made adjustments as needed.

Digital/Print - Billboards

Developed content, sourced visuals, and worked with vendors to produce most cost-efficient pieces possible.

Print - Magazines & Newspapers

Full page ads in 614 Magazine, partial page ads in ThisWeek newspapers.

Print - Mailings

Developed content, sourced visuals, and worked with vendors to produce most cost-efficient pieces possible.

Print - Banners

Edited copy content, sourced and created visuals, and worked with vendors to get the best prices.
All content developed during my experience with the YMCA of Central Ohio.